Intex targets 30 crore revenue from Maharashtra

Released on = September 29, 2006, 10:17 pm

Press Release Author = Mr. Anuj Singhal

Industry = Computers

Press Release Summary = As a result of the significant expansion in electronics,
display monitors, lifestyle segment, and the existing range, spread across more than
250 products and 21 categories, Intex Technologies, amongst the fastest growing IT
hardware and electronics companies, aims to clock in a turnover of Rs. 30 crores
from Maharashtra region in FY 2006-07.

Press Release Body = As a result of the significant expansion in electronics,
display monitors, lifestyle segment, and the existing range, spread across more than
250 products and 21 categories, Intex Technologies, amongst the fastest growing IT
hardware and electronics companies, aims to clock in a turnover of Rs. 30 crores
from Maharashtra region in FY 2006-07.

This is a 30 percent increase over the revenue earned in the last financial year.
The Q1 and Q2 have together shown a growth of around 18 percent over the same period
last year and have achieved Rs. 13 crores revenue in the region.

Speaking on the occasion Managing Director, Intex Technologies, Narendra Bansal
said, "Maharashtra is an important location for Intex. We believe in expanding our
reach to our desired customers by entering the niche areas of demand. The new range
of products is an initiation to achieve this goal. This will expand our existing
categories and enable our buyers the choice of quality and value purchase."

The company has been performing well in the Maharashtra region through its branches
at Mumbai and Pune and exclusive service centres in Navi Mumbai, Waghol, Nagpur and
Nasik. As a part of its aggressive growth plans, Intex aims to expand in B&C cities,
such as Wardha, Chandrapur, Yavatmal and Gondia to name just a few.

General Manager, Sales and Marketing, Intex Technologies added, "Intex Technologies
has always been keen to strengthen its Western India reach. We aim to bring to our
loyal customers products of quality and value. With increase in our channel
distribution Intex will enable its buyers a better service support and convenient
approach to wide range of products. Nagpur is a prime location and the coming months
will witness a strong focus on display monitors, DVD Players and MP3 and MP4 players
range."

To cater to increasing demands from Jalna and Jalgaon, Intex is establishing service
centres at Amaravati and Aurangabad. Five resident sales executives (Nagpur: 03,
Nasik: 02) are already in the region and more are going to be positioned in Kolhapur
and Aurangabad by end of this financial year.

Intex has a network of 90 channel partners in Maharashtra. Intex aims to expand the
same from 90 to 120 in the current year. The company is also fortifying its brand
building initiatives by associating itself as sponsors for major cricket events like
Champions Trophy and World Cup- 2007 on Sony group of channels.

Intex has unveiled a slew of products, in the city, including three models of DVD
players; MP3 & MP4 players; 19" TFT- LCD Monitor; USB MP3 FM Modulator and flash
drive - UFD 512 Slim.

The existing models of DVD players distributed by the company include P-30, R-15 &
R-25. The new offerings aim to broaden the choices for movie buffs who have an
inclination for quality home entertainment.

Intex DVD Player R-35, R-45 & R-75, is 5.1 channel players with Dolby Digital
output. Intex R-45 is the only DVD player in the market, which has been designed
with USB, RF and Game Port. It comes with a MOP of Rs. 3590/-. With RF, Amplifier
and mike for karaoke, Intex R-35 comes enclosed in metallic body at an MOP of Rs.
3540/-. The USP of Intex R-75 is its ability to operate both on AC and DC supply. It
is available at an MOP of Rs. 3790/-.


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